The German-based enterprise makes ethical bracelets from recycled marine materials, ie diver-recovered ghost fishing nets. Every bracelet purchased raises funds to remove more of this plastic trash / rubbish from our oceans and coastlines.
We donate a fixed amount up to €5 to 'Healthy Seas' for every product sold. Benjamin Wenke
I first reported on 'Bracenet' in February 2019, because it was the only environmental bracelet I had come across up to that date, that has clear provenance. How it is made, and where the profits go!
'Bracenet' has transparency and traceability as to what the bracelet is made from. And of equal importance, it is very clear that '10% of each Bracenet sale' is put into a grant fund, and awarded to Healthy Seas to help finance future ghost fishing removal projects.
Currently, there is a trend to buy and wear a bracelet to help support the environment and the ocean. For many of us, this is quite a contentious topic because there is one company in particular that is allegedly *greenwashing.