The general idea, or ideal workflow, is that the production of each magazine is broken down into six stages. Each stage takes a week where we focus on different sections and aspects.

Each stage has it is own completion deadline.

This is to smooth out workloads and in particular to avoid everything piling up at the end which matters have a strong tendency to do.

Completion deadlines are usually on a Friday - so weekends are kept free - but may be moved up sooner around holidays, events and dive shows.

Layout begins 6 weeks prior to publication.