The company says the scheme, which commences on 1 February, will mean 40% of all passenger-related carbon dioxide emissions will be offset.
Effective 1 February, SAS is going to offset the flight carbon footprint of all tickets booked using a EuroBonus number. This is part of an ambitious program by SAS to reduce climate changing emissions, that also includes more energy efficient aircraft and the increased use of biofuels.
By including carbon offset for its EuroBonus program members, 40 percent of SAS’ passenger-related carbon dioxide emissions will be offset. SAS already offsets all youth tickets and its own business travel within the company. EuroBonus is the most popular loyalty travel and experiences program in Scandinavia with 5.6 million members.
“Our most loyal customers and frequent flyers share our wish for more sustainable travel. Our customers who fly to, from and within Scandinavia should be aware that SAS strives to reduce our carbon footprint on a daily basis,” says Rickard Gustafson, President and CEO, SAS.
During the year, SAS will make it even easier for customers to reduce their carbon footprint by offering opportunities to upgrade to biofuel when purchasing tickets. SAS has set a target of reducing its carbon dioxide emissions by 25 percent by the year 2030, when SAS intends to use biofuel corresponding to total fuel consumption for all SAS domestic flights within Scandinavia.